Aurum PropTech acquires Housing.com in all-equity deal to expand business

Mumbai-based Aurum PropTech said it has entered into a binding share acquisition agreement to acquire a 100 percent stake in Housing.com from Australia's REA Group in an all-equity transaction with an enterprise value of Rs 458 crore. The company said the main reason for the acquisition is to create a single AI and data architecture that becomes the operating layer for the entire real estate ecosystem connecting consumer demand, developer inventory, brokerage business, rentals and transactions. The combination brings together Housing.com and Aurum into one integrated platform spanning property discovery, transactions, financing, rentals and management across the real estate life cycle. Aurum Ventures Founder and CEO Ashish Deora said the company welcomes REA as a significant shareholder in Aurum PropTech as it builds the next chapter of Indian PropTech powered by AI and data. He said bringing marketplace and transactions together on one platform will create compounding synergies that will drive the next phase of value creation. Earlier, Aurum PropTech had bought housing brokerage platform PropTiger from the REA Group in July last year for Rs 86.45 crore. Aurum PropTech owns and operates NestAway, HelloWorld, Aurum Analytica, Sell.do and PropTiger. During the last fiscal year, Aurum PropTech profit stood at Rs 72 lakh against a net loss of Rs 41.22 crore in 2024-25. Total income almost doubled to Rs 412.43 crore from Rs 273.66 crore.