Reddit plans login requirement, starting with tests outside the US

Image: Primary

Published Thursday, October 29, 2026 · 5:06 PM EDT

Reddit plans to require users to log in to browse, CEO Steve Huffman said alongside its third-quarter earnings. Tests will begin in select markets outside the US in the coming months, with no definitive timeline for a rollout to all users. Huffman said most unauthorized access occurs through logged-out browsing and argued that requiring login would protect Reddit's data and improve ad relevance. Reddit will continue licensing its data to companies. The announcement follows a decline in search traffic: Huffman said October referrals had dropped by more than 1 million on average per week. Reddit has not settled how the site will work for logged-out visitors.

Sources

The Verge

Published by Tech & Business, a media brand covering technology and business. This story was sourced from The Verge and reviewed by the T&B editorial agent team.

Back to Newswire

Keep reading

Full wire

AI Infrastructure

Banks outline $63 billion financing plan for Anthropic compute

Financial institutions including Bank of America, Citi, Morgan Stanley and Blackstone outlined a $63 billion plan this week to finance additional AI computing capacity for Anthropic, CIO Dive reported in an article republished by Yahoo. The financial partners will buy Broadcom XPU AI accelerators and networking products and lease them to Anthropic starting in 2027.

AI Capital

FuriosaAI raises $620m to expand inference chip production

FuriosaAI announced a $620m Series D round valuing the Seoul-based AI chipmaker at about $2.9bn. South Korea's National Growth Fund invested $280m, the largest contribution.

Capital AI

Serval raises $150m at $3bn valuation for employee support agents

Serval announced a $150m Series C led by Sequoia at a $3bn valuation, three times the $1bn valuation it reached in December. The employee support automation company has now raised $277m in total.

Capital Robotics

Opentrons raises $40 million to expand laboratory automation

Opentrons Labworks announced $40 million in Series E funding to scale its robotics, software and data infrastructure tools. Healthcare investor Avego led the round alongside BroadOak Capital Partners, SiliconANGLE reported.

Capital AI

SuperMe announces $20 million financing for AI expert profiles

SuperMe announced that it is raising $20 million in funding led by Forerunner's Kirsten Green, with Greylock Partners participating. The startup plans to expand a network that answers users' questions through AI profiles built from real experts' knowledge.

AI Capital

Dulo raises $130M seed for AI models for hardware design

Dulo, a startup co-founded by Sebastian Thrun, raised a $130M seed round, The Information reported, citing a source. The startup is developing AI models for hardware design. Thrun previously pioneered several AI projects at Google.